Privacy Policy
Last updated: 11 July 2026
Longevindex ("we", "us", "our") respects your privacy. This policy explains how we collect, use, and protect information when you visit our website, regardless of your location. We serve a global audience and comply with applicable data protection laws in the regions where our visitors are located.
Information We Collect
- Analytics data: Page views, referral sources, device type, and approximate location (country/region) via privacy-respecting analytics
- Affiliate click data: When you click affiliate links, retailers may set cookies and collect data per their own privacy policies
- Contact information: Email address if you subscribe to our newsletter or contact us directly
- Technical data: IP address, browser type, and operating system (standard server and analytics logs)
How We Use Your Information
- Improve and maintain our website and content
- Understand how visitors use the site (analytics)
- Send newsletters if you opt in
- Respond to inquiries
- Comply with legal obligations
GDPR & UK GDPR (EEA & UK Visitors)
If you are located in the European Economic Area or United Kingdom, you have the following rights under GDPR and UK GDPR:
- Right to access your personal data
- Right to rectification of inaccurate data
- Right to erasure ("right to be forgotten")
- Right to restrict or object to processing
- Right to data portability
- Right to withdraw consent at any time
Our lawful bases for processing include legitimate interest (site analytics and improvement), consent (newsletter subscriptions), and legal obligation. To exercise your rights, contact hello@longevindex.com.
CCPA / CPRA (California Residents)
If you are a California resident, you have the right to know what personal information we collect, request deletion, and opt out of the sale or sharing of personal information. Longevindex does not sell personal information. We may share anonymized analytics data with service providers. Contact us to exercise your California privacy rights.
New Zealand Privacy Act 2020
As we operate from New Zealand, we also comply with the Privacy Act 2020 and the Information Privacy Principles (IPPs). You have the right to access, correct, and request deletion of personal information we hold about you.
International Data Transfers
Our website may use service providers located outside your country (e.g. hosting, analytics, email). Where required, we rely on appropriate safeguards such as Standard Contractual Clauses or provider certifications to protect data transferred internationally.
Cookies
We use essential cookies for site functionality. We may use analytics cookies to understand how visitors use our site. If we use cookie-based analytics (such as Google Analytics), visitors in the EU and UK will be presented with a cookie consent banner before non-essential cookies are set.
Affiliate partners may set their own tracking cookies when you click outbound links. Review each retailer's privacy policy for details.
Data Retention
We retain analytics data for as long as needed to improve the site, typically up to 26 months. Newsletter subscriber data is retained until you unsubscribe. Contact inquiry records are retained as needed to respond and comply with legal obligations.
Contact
For privacy-related inquiries, contact hello@longevindex.com.